Small Business Programs

Greenlite’s Small Business Programs help utilities unlock a largely untapped segment within commercial programs by engaging hard-to-reach small businesses with simple, high-impact energy solutions. These turnkey kits reduce operating costs while creating a scalable entry point into broader energy efficiency initiatives. Designed for ease, speed, and measurable results, these programs drive participation where traditional approaches often fall short.

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Program Overview

Small Business Kits include a curated selection of targeted, energy-saving products packaged with utility-branded messaging for immediate impact. Greenlite manages the full program lifecycle, including targeted outreach campaigns, Business Reply Cards (BRC), call center support, order processing, and direct-to-business fulfillment.

By engaging directly with small businesses, these programs remove participation barriers and simplify enrollment. Products are selected for quick installation and instant savings, while the program structure enables utilities to identify and transition participants into deeper, higher-value commercial efficiency programs over time.

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Program Benefits

Reach Hard-to-Engage Businesses

Direct outreach, simplified enrollment, and multiple engagement channels (mail, BRC, call center) effectively capture a traditionally underserved and high-potential segment.

Turnkey Delivery with Direct Fulfillment

Greenlite manages outreach, order intake, and direct-to-business shipping, reducing administrative burden while ensuring a seamless customer experience.

Gateway to Larger Commercial Programs

Initial engagement builds relationships and trust, creating a clear pathway to deeper energy efficiency upgrades and long-term program participation.

Successful Partnerships

Greenlite supports small business programs across multiple utility territories, consistently increasing participation among underserved commercial customers. These programs expand program reach, strengthen local economic engagement, and serve as a proven on-ramp to broader commercial energy efficiency initiatives.

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To find out how Greenlite’s custom energy efficient kits can help you engage with consumers on a meaningful and personal level, fill in the form to the right and our experienced team will be in touch!

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